Copywriter (Active Search!)

Summary:

Produce clear, concise, accurate and persuasive copy that supports the corporate brand and its marketing initiatives. Integrate consistent, on-brand messaging across all marketing channels. Initiate and maintain the brand voice of the company. Become a reliable resource for all marketing messaging, especially digital channels and influence other writers/editors and creatives around the verbal brand.

Key Responsibilities:

• Develop and maintain the brand voice of the company as a subject matter expert
• Partner across the company to determine departmental- and channel-specific messaging within the brand environment
• Develop a clear point-of-view on the corporate approach to all marketing events
• Provide strategic marketing writing consistent with the brand and voice
• Write marketing communication pieces, including print, radio, web, mobile, social & new media; new product positioning, features and benefits
• Participate with designers and project managers in strategic project planning
• Work alongside designers and project managers to develop creative concepts and marketing collateral, ensuring the voice is apparent and consistent
• Manage multiple simultaneous projects with internal and external partners
• Take responsibility for project workflow, scheduling supplementary writing as necessary
• When required, proofread various marketing materials
• Ensure adherence to legal requirements and brand policies
• Set and meet deadlines in a fast-paced environment
• Stay up to date on the latest retail design and messaging trends and competitive analysis

Qualifications:

• Exceptional communication skills (oral & written)
• Leadership qualities, coordinating and management/interpersonal skills
• Experience with digital and social channels and how to communicate in them
• Understand brand positioning & message hierarchy
• Customer focused writing and attitude
• Good organization/project management
• Willingness to learn
• Able to multitask and take direction from multiple sources
• Willing to work alone or as part of a creative team
• Able to work using accepted processes
• Ability to make decisions under short deadlines
• College degree in Writing, Journalism, English, or related field
• Must be able to work with Microsoft Office (Word, Excel, PowerPoint)
• Experience with Adobe Creative Suite (InDesign and InCopy) preferred, but not essential
• 5+ years digital experience as a copywriter in agency, freelance, or corporate environment
• Exposure to marketing environments and standards

Qualified and interested candidates can click here to apply: Apply Now!