Copywriter (Active Search!)

Summary:

Produce clear, concise, accurate and persuasive copy that supports the corporate brand and its marketing initiatives. Integrate consistent, on-brand messaging across all marketing channels. Initiate and maintain the brand voice of the company. Become a reliable resource for all marketing messaging, especially digital channels and influence other writers/editors and creatives around the verbal brand.

Key Responsibilities:

• Develop and maintain the brand voice of the company as a subject matter expert
• Partner across the company to determine departmental- and channel-specific messaging within the brand environment
• Develop a clear point-of-view on the corporate approach to all marketing events
• Provide strategic marketing writing consistent with the brand and voice
• Write marketing communication pieces, including print, radio, web, mobile, social & new media; new product positioning, features and benefits
• Participate with designers and project managers in strategic project planning
• Work alongside designers and project managers to develop creative concepts and marketing collateral, ensuring the voice is apparent and consistent
• Manage multiple simultaneous projects with internal and external partners
• Take responsibility for project workflow, scheduling supplementary writing as necessary
• When required, proofread various marketing materials
• Ensure adherence to legal requirements and brand policies
• Set and meet deadlines in a fast-paced environment
• Stay up to date on the latest retail design and messaging trends and competitive analysis

Qualifications:

• Exceptional communication skills (oral & written)
• Leadership qualities, coordinating and management/interpersonal skills
• Experience with digital and social channels and how to communicate in them
• Understand brand positioning & message hierarchy
• Customer focused writing and attitude
• Good organization/project management
• Willingness to learn
• Able to multitask and take direction from multiple sources
• Willing to work alone or as part of a creative team
• Able to work using accepted processes
• Ability to make decisions under short deadlines
• College degree in Writing, Journalism, English, or related field
• Must be able to work with Microsoft Office (Word, Excel, PowerPoint)
• Experience with Adobe Creative Suite (InDesign and InCopy) preferred, but not essential
• 5+ years digital experience as a copywriter in agency, freelance, or corporate environment
• Exposure to marketing environments and standards

Qualified and interested candidates can send resumes to This email address is being protected from spambots. You need JavaScript enabled to view it. or follow the link and apply here: Apply Now!