Doing Good by Giving Back
"We make a living by what we get. We make a life by what we give." Winston Churchill
As we celebrate our 20 years of being in business helping marketing and creative leaders across the Twin Cities get more work done, it is the perfect time us to express our gratitude to those who have been on this journey with us, and to 'give back' to the community in a meaningful way.
As an employer of more than 120 people across the Twin Cities, we take seriously our commitment to being a best-in-class business to ensure our employees can make a successful living with us. We also take seriously our obligation as a successful company to share that success with others, which is why we developed our CreatisCares program.
Through CreatisCares, we focus on being a caring and contributing member of the Twin Cities professional community. While we support many non-profit organizations across the Twin Cities, we place special emphasis on those that, like Creatis, are dedicated to helping people improve job skills, get training and prepare for interviews so they can find great jobs and live better lives!
To bring this commitment to being Of Service to life this year, we have launched our 20for20 volunteering campaign where the Creatis leadership team has committed to completing at least 20 hours of community engagement through skills-based volunteering or monetary commitments in honor of our 20th anniversary. Beth Bitney and I were pleased to be participate in the practice interviewing sessions with Step-Up Achieve, which places Minneapolis youth in paid internships each year. It's just feels good to take a moment to give back, and we take the maxim of 'to whom much is given, much is required' to heart!
We hope you will join us in this effort to give back sometime during 2018. Look for more information in an upcoming Creatis eNews and on the CreatisCares section of our website.
There's Chatty Kathy (And Knowing When To Keep Your Mouth Shut)
So I'm an extrovert - pretty much always have been. For those of you who are also extroverts, I bet you immediately thought of me as engaging, energetic and talkative gal who might be fun to meet for a glass of wine. For all you introverts out there (including the one I married), I heard your loud groan from here and bet you were thinking - 'Ah geez - here comes another Chatty Kathy who is going to talk my ear off and sap all of the energy right out of me'. But even us Chatty Kathy's know when to keep our mouths shut. Or - at least we are working on it.
So before we get to the debate around who makes a better leader - extroverts or introverts - let's talk Chatty Cathy as I am sure you are dying to know her history. Chatty Cathy was a pull string 'talkative' doll manufactured by the Mattel toy company from 1959 to 1965. The doll was first released in stores and then appeared in TV commercials starting in 1960. Chatty Cathy was the most popular doll of the 1960's after Barbie, and "spoke" phrases at random when the "chatty ring" protruding from her upper back was pulled. Chatty Cathy's original repertoire included 11 phrases like, "I love you", and an additional 7 phrases were added in 1963 to include such compelling asks as "May I have a cookie?" Hmmmm....wouldn't it be interesting if all off-the-chart extroverts were restricted to just 18 phrases during any meeting. Wonder how that might change the flow of discussions.
Because extroverts tend to be outgoing, charismatic, socially confident and communicative - we fit right into the Chatty Cathy persona. Introverts, on the other hand, are typically deemed as shy, quiet, modest and cautious - someone who needs time alone at the end of a long day to recharge and who is less likely to dominate a conversation or have to be the center of attention. As I expect you know, there is a ton of research out there on who makes a better leader between extroverts and introverts which I find just fascinating (although sometimes contradictory). And of course the answer is neither.....or both.
Extroverts tend to command the center of attention and be the head of a discussion, which makes leaders with that profile very effective at invigorating others around them and managing people who like to follow. Introverts, on the other hand, have a predisposition to listen to and consider the suggestions of others which makes them great at leading highly proactive employees who wish to have a say in what gets done and how. Extroverts are great at providing vision. Introverts are calm in a crisis. Extroverts typically have a huge network of friends and colleagues that a business can access. Introverts are typically excellent written communicators and highly effective in building one-on-one relationships both inside and outside your organization.
So which is better? Guess you'll have to pull my Chatty Kathy string to hear my answer this time. But I know we all agree that diversity yields better results and to be effective as a leader you must surround yourself with people who bring different skills and competencies to your team. But for all of us extroverts who naturally tend to dominate a room and who JUST WON'T STOP talking, some words of advice: two ears, one mouth, use proportionately.
How To "Go With Grace" During Life's Transitions
I know a business executive named Grace. She's seasoned. She's smart. She does yoga. She calls herself an 'intrapreneur'. She only knows how to be 'all in' and is always 110% committed to anything she takes on. And she's been given the chance to "pursue other opportunities" more than once.
As you may have guessed, Grace looks a lot like me and how to "Go With Grace" is based on my transition experiences over the course of my 30+ year professional career. I know first-hand that exiting a company will be the most terrifying and liberating experience you have (get) to face. But have hope ... because I guarantee that there is life after (insert company name here).