Creatis Client Spotlight:
DecoPac

DecoPac takes the cake when it comes to supplying cake decorations to professional decorators and bakeries across the world. They’re a one-stop shop that helps empower businesses and artisans to do what they do best by providing cutting-edge decorating solutions and premium supplies. Customers can rely on the quality, safety and service that DecoPac consistently provides.

It is DecoPac’s drive to help other businesses succeed that make them such a great partner with Creatis, because we also help businesses succeed through providing quality resources. While cake supplies are perhaps a far cry from offering staffing and studio resources, there’s a uniting principal at play. Creatis exists to empower our client partners to get more work done so they can focus on top priorities. Think of us as the “icing on the cake” for our client partners, including DecoPac. Ok, that’s the last cake pun, we promise!

Creatis and DecoPac

Our roots with DecoPac formed in 2016 and have grown immensely over the past four years. More than 10 Creatis employees have worked on engagements at DecoPac’s headquarters in Anoka, MN.
Julie Mattson, who currently manages our relationship with DecoPac, loves the bond we’ve formed with their decision-makers.

“We have an open and honest line of communication with [DecoPac’s] marketing leaders, which allows us to be proactive in finding the best possible Creatis resource for their needs. We help them identify and meet needs consistently.” – Julie Mattson, Creatis Relationship Manager

Creatis and Cakes.com Project

Here’s a story to illustrate how Creatis supports DecoPac creative and marketing teams. DecoPac recently launched cakes.com, a new consumer-facing arm of their business. This user-friendly website allows consumers to create personalized cakes for any occasion and order them directly from DecoPac. But during the website development process, it became clear to their leadership that writing all the content for the website presented a challenge for their internal creative and marketing teams. It didn’t make sense for DecoPac to hire new full-time/permanent writers because this project had a defined end date and scope of responsibilities. They needed at-the-ready expertise to get this writing done on time and on budget.

Julie worked diligently with DecoPac leaders to create a customized solution that maximized efficiency. She sourced 3 Creatis writers who were experts in web content development and the right culture fits. They were ready to dive in and help immediately. Those Creatis writers worked collaboratively onsite with the DecoPac team to develop content. The writers delivered excellent results over individual three-month engagements.

In addition to adding value through copy and content writers, an influx of Creatis designers and production artists have augmented the DecoPac onsite team and continue to do so today. Creatis employees work on DecoPac’s bi-annual Fall and Spring catalogues, print and digital marketing materials and other ongoing projects as requested.

At Creatis, we do our homework so that we can best be of service to our client partners, no matter the industry, to deliver onsite and outsourced creative and marketing solutions when you need them.
How sweet is that?

For more information about our unique services, get in touch with our Director of Business Development Sandi Henrikson here: This email address is being protected from spambots. You need JavaScript enabled to view it.